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How to run a business in a recession … or not!
A couple of weeks ago, I was talking to my friend Jim Albany in Denver. He mentioned he had taken his fourteen year old son and his scout troop camping in the mountains. Now, we’re talking about...
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A creative approach to panhandling
I have been visiting my daughter, Alex, in Westwood, the last few days, and every morning I go for a long walk with my new iPod (my first one). I ran across a guy who was carrying an art briefcase....
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The 11th Commandment
It has come to my attention that Moses did not bring ten commandments down the Mount. There is an eleventh … thou may only leave ONE message when trying to contact someone. Or at least it seems that...
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Are you talking Swahili to a Frenchman?
Updated July 5, 2013: This post was written three years, but it seems especially appropriate right now. In the last few days we’ve seen the successful coup by the military in Egypt. The military with...
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The phone vs. email vs. Facebook vs. Twitter, etc – what would it be?
Imagine if you were only allowed to put one point of contact, one means of getting in touch with you, on your business card (your one card). What would that be. I’m currently designing a new card for...
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Why are we doing it … social media that is?
It wasn’t till about five months ago I really stated getting into social media. Up to that point I had a Facebook account but there was nothing in it, not even a photo of myself. I had a Twitter...
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Brilliant self-promotion … or egotism?
I find this whole personal branding thing that’s hot right now very interesting. With all the social media and visibility outlets available, i.e. Facebook, LinkedIN, Twitter, etc., one came spend so...
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“The Death of a Salesman,” circa 2011
In 1949, Arthur Miller released his iconic play, “Death of a Salesman.” The sales landscape of sixty years ago is eerily similar to that of today. America, and world for that fact, isn’t creating...
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Don’t fool yourself … your customers don’t care about you.
Your customers and especially your prospects – don’t care about you. They don’t care about the products you’re selling, and they don’t care about your company. If they did, then they would return your...
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Why after only one try … we quit?
It seems we live in a world of black or white. Either we’re all in or not at all. Most of us treat our marketing and sales like this too. I don’t know if it’s just me, but this last year I’ve seen a...
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